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STONECLADMEDIA
Vehicle · Online Community + Course

Your expertise, built into a paid online community — with your course inside it.

One of the vehicles your platform can take inside Practice to Platform: a live, paid online community — with a named framework and a structured course built into the classroom — built in your voice and ready to enroll. Which vehicle fits is a discovery decision we make together on the call.

Community + Course — Stoneclad Media
The Problem

You could teach this in your sleep. You can't clone yourself.

You've refined a method that gets results, but it lives in your calls and your head. Turning it into a product that sells while you're not in the room — the community, the curriculum, the framework, the offer — is a build most experts never finish.

How It Works

The Community + Curriculum

We build the community, then codify your method inside it.

Your expertise becomes a live paid online community with a named framework and a daily-action course built in — engineered for retention. You show up to teach; we build and operate everything that turns it into recurring revenue.

01

Codify

We extract and structure your method into a named framework and offer.

02

Build

We build the community, package your recordings into the course, and wire the program.

03

Launch

The community goes live with a paid program ready to enroll — on the program's guaranteed timeline.

04

Operate

You run the calls and show up daily; we run everything else.

What You Get

Everything, built and operated for you.

No à la carte guesswork. One scope, one price revealed on your call, and a team that ships it — so the value lands instead of sitting on a to-do list.

What You Get

The complete community + course build

  • Branded Online Community Build

    Set up, branded, and configured on the proven template (Skool standard)

  • Model Codification + Framework Doc

    Your method structured into a named, visualized system you own

  • Course Built into the Classroom

    Packaged from your recordings into a daily-action curriculum

  • Offer Architecture

    Price, stack, guarantee, and frame — designed to convert

  • Paid Program Architecture

    Tiers, pricing ladder, and the retention system

  • 12-Month Community Operating Playbook

    Exactly how the community is run, week by week

Delivered as the asset build inside Practice to Platform — one program, discussed on your call. Your own custom app instead of Skool is available as a premium upgrade.

From a Client
Michael and his team have gone above and beyond in our work together, taking my extensive knowledge and codifying it into an online community and digital product stack that was beyond my wildest dreams. Their attention to detail and systems-level thinking has blown me away every step of the way.

David Leifeste

Therapist, Life Coach + Author · 40+ Years

The Guarantee

Live in 60 days — the Asset-Live Guarantee.

Inside Practice to Platform, your community and course go live within 60 days — conditional on you running your part of the play — or we keep working at no additional cost until they do, and your first month of The Platform Engine is on us. It's one layer of the program's Triple Backstop.

Questions
Do I have to build the course myself?
No. You record the lessons in your own setup; we write the outline and scripts, then package your recordings into the classroom. You create the raw material in your voice — we build everything around it.
Skool or my own platform?
Skool is the standard — it's proven and fast. If you want your own branded app or software instead, we build that as a premium upgrade.
How much of my time does this take?
You record on a weekly cadence and show up in the community daily once it's live. That daily founder presence is the single biggest growth lever — it's the one thing only you can do.
Next Step

Turn your method into a community you own.

Book a call and we'll decide together whether this is your platform's vehicle — then map the framework, the offer, and the build.

Or see the full model →